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  • Digital Marketing
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  • Marketing Ideas
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All
  • All
  • Digital Marketing
  • Email Marketing
  • Event Marketing
  • Lead Generation
  • Marketing Ideas
  • Social Marketing
Marketing Ideas

Reach More Online Car Shoppers with These Tips

Today’s savvy consumer spends more time researching vehicles online before they even step onto a dealership lot. According to insights from Think with Google, seeing a 360-degree video of a car was more than enough to convince 56% of auto shoppers to buy it, without test driving it first. This change in …

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Marketing Ideas

To Sell More Cars Faster, Increase Showroom Traffic This Way!

Digital marketing has created a lot of new opportunities for those of us living and breathing the automotive marketing world. Auto dealers and marketers have known for a long time how effective digital marketing can be. You get results that you just can’t get from traditional marketing tactics (the way …

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Digital Marketing

3 Things You Need to Do to Reach Car Buyers Online Every Month

Today’s customers are very different than customers of the recent past. They are no longer headed to dealerships to find out the information they need. They’re spending all of their time (or at least most of it) searching for vehicles online and making their decisions before they even consider heading …

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Digital Marketing

3 Digital Tips You Need to Engage Today’s Car Shoppers

It’s no secret that car shoppers are visiting fewer and fewer dealerships before purchasing a vehicle. In fact, it’s common for them to only visit one dealership during their buying journey. Instead of doing their shopping at a dealership, they’re spending nearly 15 hours, over the course of several months, …

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Marketing Ideas

How To Build Unique Offers So You Can Increase Traffic and Sales

Let’s face it, if you’re a new car dealer, the product you sell is a commodity. The fact is, there are only two ways to increase sales volume with a commodity. Either you: Lower your price Or… Increase the value of what you’re selling There is no industry more competitive …

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Marketing Ideas

8 Proven Headlines that Will Help You Attract More Buyers

This blog is the seventh and final installment of blogs that focus on finding ways to increase your sales by increasing engagement. I hope you’ve found some benefit in all of them and started to implement some of the tactics. I know they have helped my own stores and hundreds …

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Digital Marketing

You Need To Know How To Advertise Your “Why” to Increase Traffic and Sales

This article is all about your “Why”. What drives you? As a leader in your dealership what gets you out of bed every day and motivates you to succeed at the highest level? It’s easy to get the concept of marketing your “why”… few know how to do it effectively. …

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Marketing Ideas

This is What You Need to Instantly Boost Engagement

This seven-part series of blogs focus on finding ways to increase your sales by increasing engagement. Remember in blog #1 “7 Direct Response Tactics You Need to Increase Sales”- that the best way to increase engagement is to ask for it. How much time, effort and money do you invest on …

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Marketing Ideas

How to Reach Car Shoppers Who Ignore Your Online Marketing

What’s your marketing strategy to reach an increasingly savvy consumer base that is becoming more and more prone to tuning you out? In this fourth installment of “The 7 Direct Response Tactics You Need to Increase Sales” – we will focus on why email isn’t the only mail you should be …

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Marketing Ideas

You Need to Know: How Offers with Every Interaction Sells You More Cars

If you’re spending most of your time, effort and money on the upfront communication of driving more traffic and then wasting it by not asking prospects to do something, you’re not alone. Driving traffic is the easy part. Getting them to take action once they visit your website or landing …

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