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  • Digital Marketing
  • Email Marketing
  • Event Marketing
  • Lead Generation
  • Marketing Ideas
  • Social Marketing
All
  • All
  • Digital Marketing
  • Email Marketing
  • Event Marketing
  • Lead Generation
  • Marketing Ideas
  • Social Marketing
Lead Generation

Practical Secrets that Lead Prospects to Sales Funnels

Regardless of how good a dealer’s marketing strategy is, if they can’t get consumers to take action… it’s all for nothing. Marketing’s job is to produce leads and sales – anyone can drive traffic to a website. What separates the pros from the amateurs is how they get them into …

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Marketing Ideas

The Key to a Competitive and Successful Service Department

A dealership’s service department is often overlooked and forgotten about by car buyers. They hear “dealership” and immediately think of a lot full of polished cars, not the service department. Here’s a pro tip: Service departments hold the key to success for dealerships. Dealerships across the nation are bleeding customers; …

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Marketing Ideas

How To Take Advantage of Today’s Marketing Forces So You Can Be More Relevant

Times are changing, technology is advancing with immense measures, and what used to be marketing has evolved into something bigger and greater. There’s a cause and effect relationship between technology and the world we work in; although marketing has basic mechanics, if you aren’t keeping up with the advances, you …

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Marketing Ideas

Simple Marketing Tips You Need to Get More Out of Your Marketing Budget

Today, more than ever before, dealers have to decide on more outlets, options, and channels for their marketing. This is a time-consuming process that can undoubtedly be confusing at times, especially when trying to get the most out of a limited marketing budget. What needs to be considered for dealers …

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Digital Marketing

Did You Know This About Direct Marketing?

Marketing floods our inboxes, websites, social media feeds, and even texts and voicemails every day. We live in a world of oversaturated marketing ploys. As a result, it’s becoming more and more difficult to release a marketing campaign that stands out from the rest. Statistics show that the average consumer …

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Digital Marketing

How Artificial Intelligence Can Take Your Dealership to the Next Level

Have you noticed when you’re on Amazon that it seems like they know what you want before you know you want it? This is an example of Artificial Intelligence (AI). We see it daily between the music we listen to on our phone’s apps, our savvy phone assistants like Siri, …

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Did You Know This About Direct Marketing?

Marketing floods our inboxes, websites, social media feeds, and even texts and voicemails every day. We live in a world of oversaturated marketing ploys. As a result, it’s becoming more and more difficult to release a marketing campaign that stands out from the rest. Statistics show that the average consumer …

Read More →
Marketing Ideas

Simple Marketing Tips You Need to Get More Out of Your Marketing Budget

Today, more than ever before, dealers have to decide on more outlets, options, and channels for their marketing. This is a time-consuming process that can undoubtedly be confusing at times, especially when trying to get the most out of a limited marketing budget. What needs to be considered for dealers …

Read More →
Digital Marketing

5 Landing Page Secrets You Need to Know

A short time ago, I walked through my strategy for building a winning marketing campaign – one that accomplishes your goals and delivers the results you need. During this three-part blog series, I walked through some of today’s best practices for setting goals, establishing ideal customers, crafting target audiences, writing …

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Digital Marketing

Top 10 Automotive Digital Marketing Statistics You Need to Know

Marketing and sales go hand in hand. Staying ahead of the latest marketing trends is critical to the success of any dealership. If you’re behind on the latest marketing trends, then your sales will never reach their full potential. On the other hand, the dealer who’s in the know, who …

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