Central to any marketing strategy is the customer journey. This journey involves each step a customer takes in deciding where to make a purchase or
Author: Jamil Zabaneh
When it comes to reaching an audience with a targeted offer, the success of your campaign depends highly on how well you communicate with your
Understanding the importance of digital marketing for your dealership only takes a perfunctory look at the data: 95% of vehicle buyers use the internet to
Today, 73% of users use multiple channels during their shopping journey. Companies are taking note and employing a myriad of digital marketing strategies to reach
Dealerships compete in a difficult space where creating brand loyalty is complex and often costly. Unlike traditional retailers who sell multiple products to a consumer
Dealerships once content to drop fliers into a mailbox are shifting their focus. Marketing has become increasingly about having a strong digital presence across channels.
The average American spends nearly 24 hours a week online. Additionally, the daily time spent on social media worldwide amounts to 145 minutes per day.