Author: Jamil Zabaneh

Central to any marketing strategy is the customer journey. This journey involves each step a customer takes in deciding where to make a purchase or

Dealerships face a difficult reality — there is a serious lack of loyalty in the car-buying market. Today, most buyers research online and simply look

As a dealership, you’ll find that one of the best ways you can consistently bring customers through your doors is via your service center. Once

When it comes to reaching an audience with a targeted offer, the success of your campaign depends highly on how well you communicate with your

Understanding the importance of digital marketing for your dealership only takes a perfunctory look at the data: 95% of vehicle buyers use the internet to

As a dealership, there are probably at least a handful of competitors with a notable impact on your business’s success. These competitors might be leading

Today, 73% of users use multiple channels during their shopping journey. Companies are taking note and employing a myriad of digital marketing strategies to reach

The average American spends nearly 24 hours a week online. Additionally, the daily time spent on social media worldwide amounts to 145 minutes per day.