Email Marketing

7 Email Marketing Mistakes that Might Cost You the Sale

From getting excited to hear “You’ve Got Mail” to scrolling through hundreds of junk messages each day, the landscape of email marketing has changed drastically over the decades. The medium is so popular that businesses spent an estimated $350 million on email advertising in 2019 alone. As a car dealership, you already compete with other dealers in …

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Gmail Ad Campaigns: Non-Competitive Yet Essential

If your car dealership uses Gmail, you’ve likely noticed the “Social” and “Promotions” tabs in the top menu. Within these tabs, you’ll find everything from email notifications about activity on your social profiles to promotional newsletters from online retail brands or companies you follow. You’ll also discover sponsored Gmail ads. These advertisements are a subtle …

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