Turn Service Challenges into Growth Opportunities
Meet J&L Marketing at the Volkswagen National After Sales Meeting.
September 24-26 | Booth #405
Why stop by our booth?
Many Volkswagen dealerships are still relying on the same tactics they’ve used for the last 5–10 years, and they’re not working like they used to.
We’ll show you how to:
Identify and reach VW owners outside your DMS who are ready for service.
Increase ROs without increasing costs.
Boost retention and keep customers loyal.
“As a FOM working with the Los Angeles Volkswagen Dealers, I am constantly looking for ways to increase retention and customer pay traffic in an incredibly competitive market. Aligning with J&L Marketing has garnered improvement from month one after implementing their digital marketing strategy. Dealers that have leveraged J&L’s program have seen between 2% and 5% increases in retention leading to increases in VW Aftersales Bonuses and dealership gross profit. Give them the opportunity and you won’t be disappointed.”
–Fixed Operations Manager, Pacific Region
The Biggest Challenges in Fixed Ops
Declining ROs
Retention Struggles
Outdated Marketing
Warranty work is down. Vehicles are older. Competition is rising. Retention rates are slipping, and outdated techniques can’t keep up with today’s service customer.
our approach works
At J&L, we don’t just help you show up online — we help you stand out. Our strategies are:
Advanced: Built on proven digital targeting.
Efficient: Maximize ROI without wasted spend.
Flexible: Tailored to your market and goals.
When a Volkswagen customer searches “Volkswagen tires,” “oil change,” or “brakes,” we make sure your dealership appears front and center — ready to convert into a scheduled appointment or call.
Don't leave NASM without a plan
Booth #405 | Sept 24–26, 2025 | Volkswagen National After Sales Meeting