7 Easy Ways to Improve Your Dealership’s Brand Image
November 23, 2021
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One of the most difficult challenges you face as a dealership is standing out in a crowded market. The odds are good that you are
Tag: marketing strategy
6 Actions to Take Now to Prepare Your Dealership for 2022
November 16, 2021
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Though it feels hard to believe, 2021 is rapidly drawing to a close. In a year marked by a post-pandemic recovery meshed with adapting to
How to Plan an End-of-the-Year Sales Event That Boosts Long-Term Customer Loyalty
October 12, 2021
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With the changing of yet another season, it’s time to start planning for your dealership’s end-of-the-year sales event. But this year, what if you could
Using Customer Feedback to Improve Your Marketing
September 14, 2021
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When designing a marketing campaign, who helps you build your messaging, determines what content you create, and figures out what channels to market on? Is
Combatting a Lack of Loyalty in Your Market
July 20, 2021
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Dealerships face a difficult reality — there is a serious lack of loyalty in the car-buying market. Today, most buyers research online and simply look
Learning How to Differentiate Yourself in Your Market
July 13, 2021
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When you look at your competitive landscape, you are most likely faced with an increasing amount of competition. Not only do you face competition from
How to Lower Ad Spend While Increasing Your Digital Presence
May 11, 2021
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The average American spends nearly 24 hours a week online. Additionally, the daily time spent on social media worldwide amounts to 145 minutes per day.
How the Right Paid Media Strategy Can Lead to More Scheduled Services in 2021
May 4, 2021
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When it comes to digital strategies, there are two basic forms of reaching consumers: organically and through paid media strategy. For businesses looking to increase
Everything You Need to Know About Using Recall Events to Boost Service Appointments
March 23, 2021
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Recall events present a powerful opportunity for dealerships to boost service appointments. However, as with any marketing plan, for a recall event to succeed in
Best Practices for Using Clubhouse to Build Relationships
March 16, 2021
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Clubhouse has risen to popularity practically overnight. While the app was launched in the spring of 2020, it wasn’t until recent months that users soared
