Why You Need to Embrace a Digital Showroom
April 7, 2021
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If the past year has taught businesses anything, it is that an online digital presence, with a full digital showroom, is more important than ever.
Tag: digital marketing for automotive industry
Showcasing Your Company’s Unique Value Proposition
March 9, 2021
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In many cases, you and your competitors will offer similar products, similar pricing, and potentially, even a similar experience. This can make it extremely difficult
The Crucial Difference Between Digital Marketing and Traditional Auto Sales
December 22, 2020
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After decades of relying on tried-and-true marketing strategies like TV commercials, newspaper ads, flyers, events, and radio spots, most auto dealerships are focusing more time,
How to Increase Visibility Through Online Authority
December 15, 2020
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Anyone can publish a website and write blogs. However, Google’s success relies on delivering relevant, accurate content to the end-user. They want to filter out
7 Top Automotive Digital Marketing Strategies in 2021
December 8, 2020
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Digital Marketing and selling cars are not the same as they used to be. The old, familiar ad placements don’t yield the same results, and consumers
12 Ways to Improve Facebook and YouTube Ad Results for 2021
December 1, 2020
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Digital marketing has transformed a brand’s ability to target specific audience segments and engage prospects before and after purchasing. As the online advertising world becomes
10 Ways to Maximize Your Google My Business Listing
November 17, 2020
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When a shopper enters a city name or a phrase like “near me” on Google, the results page shows a map with up to three
Google Analytics for Car Dealerships: 11 KPIs to Pay Attention To
October 10, 2020
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As a car dealership, you already track a lot of data. From close rates for your sales team to the inventory turnover rate, you’ve got
Facebook Advertising for Car Dealerships – A Guide to Understanding the Rules
October 3, 2020
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Did you know more than 6 million companies use Facebook ads to promote their business? And, 67% of marketers claim that Facebook is their most important social
Gauge How Satisfied Your Customers Are Using Technology
March 19, 2020
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Think about the last time you purchased a car from somewhere other than your dealership. What was that experience like? Were you able to easily
