Sales events are an effective strategy for driving foot traffic through your doors, allowing staff members to interact with potential clients and convert warm leads
Tag: auto dealer marketing strategy
When a shopper enters a city name or a phrase like “near me” on Google, the results page shows a map with up to three
Take a look inside some of the largest automotive sales events successes: year-in and year-out, six high impact sales promotion opportunities out produce all the
Let’s admit it. We’re all addicted to social media. GlobalWebIndex reported that people spend approximately 2 hours and 23 minutes daily on social media browsing and messaging.
Max Zanan, author of Perfect Dealership: Surviving the Digital Disruption, wrote, “The automotive retail industry is under more pressure than ever. Lower margins, stricter regulations, heavy
According to the NADA Data mid-year financial report for 2019, approximately 162 million repair orders were written by service departments, totaling over $62 billion in service
Is your car dealership still not on the video marketing bandwagon? If so, perhaps these statistics will change your mind. A study by the Aberdeen Group noted