According to Think with Google research, “Twice as many car buyers start their research online versus at a dealer.” In this current hyper-technological age, it’s vital to
In 2019, approximately 17 million vehicles were purchased in the United States. Successful dealerships continuously work on mastering the balance of drawing new (conquest) consumers to their
In 2017, customers visited an average of 2.7 dealerships before making a purchase. In 2019, this number decreased to 2.3 dealerships, according to a Cox Automotive
The way your dealership is displayed on search engine results pages (SERP) can make or break your business. It’s important to optimize your Google My
Are you wondering why your dealership has thousands of website visits every month, but only a handful of test drives? Imagine if your dealership could
Did you know more than 1 billion people use Instagram each month? And, 200 million of those users visit at least one business profile each day.
According to a recent report by Trading Economics, total vehicle sales in the U.S. are estimated to reach approximately 17.3 million in 2020. If you want
According to the NADA Data mid-year financial report for 2019, approximately 162 million repair orders were written by service departments, totaling over $62 billion in service
With 16,741 franchised car dealers in the nation, the automotive industry is a competitive one. As a result, consumers can choose from numerous dealerships and websites to
When the components of your digital marketing strategy have a poor conversion rate, even if all the traffic from the 4.479 billion active Internet users
