Loyalty is Dead Infographic
Loyalty is Dead Infographic

Thought Leadership

Thought Leadership
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3 Reasons You Need to Use Direct Mail Marketing

You might think direct mail marketing is the dinosaur of the marketing industry. Maybe you still use direct mail marketing, but you feel it’s...
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How to Target Billions of Consumers for Less Than a Quarter

AT&T Stadium, aka Cowboy Stadium, in Dallas, Texas is one of the largest stadiums in the entire world. With a maximum capacity of around...
The One Strategy You Need to Beat Third-Party Mechanics

The One Strategy You Need to Beat Third-Party Mechanics

Every dealership has “foot-traffic” and “increased conversions” on their top ten list of goals for 2017, but the service department might be the missing...
GM iMR Approved Turnkey Product

General Motors Approves J&L Marketing Conquest Growth Strategy for Turnkey iMR Funds

FOR IMMEDIATE RELEASE Louisville, Kentucky – 7 March 2017 - J&L Marketing, Inc. announced today that General Motors approved its Conquest Growth Strategy to take...
Power of Remarketing

How to Unleash the Secret Power of Remarketing

What do you think of when you hear the phrase “remarketing”? Perhaps you are more familiar with the term “retargeting”? Remarketing, or retargeting, is...
Couple looking at a car

How to Influence More Car Buyers to Your Showroom

On the surface, automotive sales appear to be booming. In fact, according to an article on Business Insider,1 U.S. car sales have risen for...
Super Bowl Fail

Super Bowl Fail: 3 Reasons Why TV Ads Are A Waste

Super Bowl LI (51) is one for the record books. Not because Tom Brady won his league-tying fifth Super Bowl, or because it was...
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3 Successful Steps You Need to Start Your Private Sale

Hosting a private sale is a great way to get customers onto your lot and into your dealership. But how do you ensure the...
Loyalty Marketing is Not Enough

You Need to Know Loyalty Marketing is Not Enough – How to Increase Market...

If you’re in the car business, you already understand the importance of customer retention. Blog posts, marketing campaigns, and statistical studies all point to...
4 Ways You Need to Prepare for Your Private Sale

4 Ways You Need to Prepare for Your Private Sale

If you’ve ever hosted a private sale in the past, you know you can’t just send out invitations and wait for crowds to pour...