b•Linked® Connection is a seamless marketing solution. Our proprietary analytics combine previous behaviors and buying habits with your current inventory. This process directly links primed-to-purchase customers with your inventory.
Each customer will receive a targeted direct mailer and email. Both of these communications will feature a link to a personalized microsite. Out of curiosity, the customer will visit their personalized microsite. Upon visiting their microsite they will see their unique vehicle matches and potential payments. Plus, in most cases, they will see newer cars with lower payments. The end result is a crowd of excited customers at your dealership ready to buy.