National Collegiate Sales Competition
2005-2006
For the past two years, J&L has been a proud sponser of the National Collegiate Sales Competition, where the best sales students in the country compete and share different sales techniques.
Business First
Vol. 16 No. 25
Analyze This
"Marketing firm doesn't just plan sales events; it uses data to make the events more successful..."
RV Trade Digest
Vol. 21 No. 2
Advertising Strategy
"In most of our promotions, 95% of people coming in are responding to direct mail- and we only track on-site visitors, not those responding by phone..."
RV News
Vol. 25 No. 6
Jump Start Your Sales Promotion
"At one event the dealer sold 58 RVs in a three-day sale and came back two weeks later and held another sale, and sold another 62 RVs..."
RV Trade Digest
Vol. 19 No. 9
Spark Spring Sales With Promotional Events
"Some dealers find these events so successful they utilize them over and over again throughout the year to triple or quadruple monthly sales volume..."
F&I Management & Technology
October / November 1999
A Month of Sales in One Long Weekend
"Whenever they come in we see sales increase by 20 to 25 percent and gross profits by 40 percent..."
April 2001:
Seven Advantages of Direct Mail for the Automotive Industry
June 2001:
Testing and Measuring the Effectiveness of Your Advertising to Improve Your Profit
July 2001:
Killer List Strategies For Your Direct Mail Promotion
September 2001:
How to Make Them an Offer They Can't Refuse!
October 2001:
The Secret of Out-Performing All Your Other Advertising!
November 2001:
The Number One Strategy to Out-Market Your Competition
December 2001:
Creative That Gets Results!
January 2002:
Secrets to Improve Your Sales and Profit With Direct Mail
February 2002:
How to Sell One to Two More Deals for Each 100 Pieces of Mail You Send!
March 2002:
The Seven Biggest Marketing Mistakes Everybody is Making, and How to Avoid Them!
April 2002:
Business Rules to Grow By!
May 2002:
The Only Three Ways to Grow Your Business
June 2002
Your Customers Are Speaking- Do You Hear Them?
July 2002
How to Attract Quality Traffic
August 2002
Make Money on Your Sales Event Before it Even Begins!
September 2002
Marketing Lists That Work!
